Anti-catalogue mail campaigns that pay and junk entrepreneurs that bring the sexy back to sustainability

15 04 2008

A Junk Mail “Sculpture” a la http://antiadvertisingagency.com

A http://greenprinteronline.com dispatch.

We’ve come this far in our exasperation with junk mail-apalooza and now people are luring us with cold, hard cash (or the beauty of planting a tree) to get us to stop receiving virgin-forest-eating junk mail.

We’re in love with Green Dimes (thank you to Nate Burgos of Design Feast for the gread tip), which not only offers a widget that claims to track, in real time, how many:

i. trees are saved;
ii. Victoria Secret catalogues are stopped and;
iii. (tongue in cheek style) “people helped”,

but also offers a really convenient online service to cut out those annoying credit card application forms.

So apparently junk and closet cleaning is hot. And consumers are taking notice by the looks of the healthy $150 million revenue profits of 1-800-GOT-JUNK?, the company that turned the junk hauler reputation of that sketchy guy in the baggy pants with a cigarette hanging out of his mouth on its head.

1-800-GOT-JUNK? also addresses the modern dilemma of clutter (and are we getting fatter because of it?)

In fact, the blue uniformed employees can sort through your closet stuff, making a point to separate what can be given to Goodwill or the Salvation Army and what can go to wood or metal recyclers.

The company estimates that as much as 60 percent of the items it picks up can be recycled, resold or reused.

Now that’s bringing the sexy bac..–er, or at the very least, making the reduce, reuse and recycle mantra as top of mind, accessible and enjoyable as possible.

Save trees, time and money the eco-friendly way with our recycled paper, sustainable printing methods and eco-calculator with Green Printer – more details at http://greenprinteronline.com. Now, wasn’t that easy?


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One response to “Anti-catalogue mail campaigns that pay and junk entrepreneurs that bring the sexy back to sustainability”

28 04 2008
Adrian (14:26:25) :

Hey thanks for the great blog, I love this stuff. I don’t usually do much for Earth Day but with everyone going green these days, I thought I’d try to do my part.

I am trying to find easy, simple things I can do to help stop global warming (I don’t plan on buying a hybrid). Has anyone seen that http://www.EarthLab.com is promoting their Earth Day (month) challenge, with the goal to get 1 million people to take their carbon footprint test in April? I took the test, it was easy and only took me about 2 minutes and I am planning on lowering my score with some of their tips.

I am looking for more easy fun stuff to do. If you know of any other sites worth my time let me know.

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