Got a green business? First pit stop: get yourself an environmentally conscious designer

12 11 2007

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A greenprinteronline.com dispatch.

Once in a while, we like to scope out – and bring you – some of the best talent on the planet oozing out of the fast-growing, environmentally-friendly design industry. Okay, the planet is a stretch, let’s say this continent for this post..

Why designers? Well, if you or someone you know is marketing a sustainable project, service or firm, chances are fat that a sustainability-forward interactive web or graphic designer will be one of your first points of contact. These fine folk are often well-read in the fine art of things like: volatile organic compound (VOC) – free inks, the environmental ‘unfriendliness’ of some kinds of glossy paper finishes and cool looking websites that are as good with scoring points with customers as they are good to the planet.

Sustainability forward designers have seen what works and what doesn’t when it comes to businesses affirming their environmental commitments to clients. From business cards to 200 page magazines, more and more customers are flipping over to the back of your paper products to look for things like 100% post-consumer recycled paper. Sometimes, they look for wind-powered web sites. And, an experienced, eco-forward designer can filter the highest quality and most cost-effective options out there for you and show you how to make your business even more sustainable.

Here are some sustainability-forward designers we are digging:

1. Smashlab – Aside from their wicked, non-commercial initiative designcanchange.org, these “un-pretty” interactive design services guys just get it when it comes to getting results and taking a stand on the environment. Not to be missed.

2. Ecolingo. A beautifully presented graphic design company that defines “eco-friendly” design as taking into account “the entire life-cycle of a product from concept to design”. Why do I long for Enya when I go their site?

3. Green Team USA. Sounds like Captain Planet but way better. Check out their site just for their cheek-in-tongue (seriously experienced) bios.

4. Lance Wyman. Called the grandfather of environmental graphic design. Has a got a portfolio that goes on for miles. Literally.

Thank you to Designers Who Blog for their awesome directory.

Oh, by the way, Green Printer carries a line of environmentally friendly, 100% post-consumer recycled fiber paper and uses waterless, VOC-less printing technology. They’ve also got a cool Eco-Calculator that gives you real -time quotes on how many trees you are saving with each order.


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One response to “Got a green business? First pit stop: get yourself an environmentally conscious designer”

20 11 2007
.: Designers who Blog: Design, Illustration, Photography, Web, Advertising, Branding … (00:34:49) :

[…] good stuff: Got a green business? First pit stop: get yourself an environmentally conscious designer and Is the FSC logo not telling the whole […]

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