Green Printing Myths – Busted! Why not make green by printing sustainably?

6 05 2009

For the past few years, corporations have been touting the launch of each new sustainability program – from employee engagement initiatives to renewable energy powered operations. And so, 2009 is an interesting year for Green Printer to check in on the results of these shop floor and boardroom decisions.

In a very interesting article, Anca Novacovici of Eco-Coach speaks about how corporations like 3M and Grossman Marketing group reaped in tangible – but unexpected revenue surges, savings and client kudos – by choosing the greener path.

Going green can…fatten the top line. Grossman Marketing Group, a US$30-million (sales) maker of marketing, decided to spend up to US$4,000 every year to ease the strain on the nation’s energy grid by purchasing renewable-energy “credits” from two California wind farms. Adding 5% to its energy bill didn’t save Grossman money at the time, but it did attract eco-friendly customers like Google and Green Mountain Coffee. Envelope sales — which represent 45% of Grossman’s top line — grew 20% in 2007, which is a pretty good return on a $4,000 investment!” Read the rest of this entry »



Why did corporations that ‘leaned’ toward green in 2008 perform better financially?

11 03 2009

Design Goes Green – The first of a series of articles by Green Printer on the cross-section between the environment, business and the creative communications industry.

By Contributing Writer Melissa Chungfat.

Every day we hear about companies going under and pub meals having more value than bank stocks. At at time when profits are low across the nation, some company executives think that now is not the time to implement environmental initiatives. So why did companies committed to sustainability in 2008 perform better that those that didn’t?

Management consulting firm A.T. Kearney did a study comparing the performances of  99 companies with strong commitments to sustainability against industry averages from May to November 2008. Companies that leaned towards green outperformed industry averages by 15% over the six months in 16 of the 18 industries. Read the rest of this entry »



Automate It! How successful companies use software to ‘green’ industry

16 09 2008

Original article, featuring Green Printer, published in Green Option Media’s Ecopreneurist.

It’s no secret: businesses who build durable internal systems breed long term and sustainable profits.

In fact, the rule on the street, and this applies to enterprising green businesses who are past their mainstream ‘breaking point’ and are now swimming with the rest of the so-called ‘sharks’, is often ‘automate or perish’.

But automation (business speak for “doing it better and faster”) is hardly a Darwinian one-way street – eco-minded companies are benefiting more than just their own bottom line by developing or partnering to develop software that automates green decision making: they are greening entire industries.

And, the three who are doing it – Green Printer, Workforce Software and Sustainable Minds – have a lot to share on what it takes to get there. Read the rest of this entry »



Paperless society – What if our forests just can’t give us enough paper?

20 07 2008

A Green Printer dispatch.

Mandy Haggith with the ‘paper mountain’ she built to show what a year’s waste looks like. Photo by Angus Bruce, The Independent.

“The paperless-society goal is a very nice and noble one,” said Arpad Horvath, an associate professor at the University of California-Berkeley who has studied the issue of replacing paper with wireless technologies. “Unfortunately, I don’t see any trace of progress toward it.” Read the rest of this entry »



Green Printer finalist in BC’s Greenest Business award

2 11 2007

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We are excited to announce that Green Printer was a finalist in the first annual E.F. Schumacher Award for BC’s Greenest Business. The award was established by the BC Green Party to identify and applaud businesses that make environmental leadership paramount to their practices.

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Is the FSC logo not telling the whole truth?

1 11 2007

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Dispatch from greenprinteronline.com.

In response to a treehuger.com post – The FSC standard, that “gold standard” in environmental certification or, simply, that little logo that served as proof your paper came from sustainably harvested forests, got a dent in its reputation this week when the Wall Street Journal reported that the FSC board acknowledged that some companies, including Singapore-based Asia Pulp & Paper Co. Ltd (APP), are using its label (legally) for certain forested areas but are destroying pristine forests elsewhere. What’s surprising is that this is happening all under the eyes of FSC auditors. At its core, the FSC “scandal” is tarnishing the industry’s multi-million dollar reputation not to mention FSC’s promise to consumers to protect forests worldwide.

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Paper mill spews 17,770 kgs of greenhouse gases and kills 423 trees

31 10 2007

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And you thought the oil and gas industry was a major greenhouse gas emitter? On average, a small to medium sized print shop who makes $200K per month and uses 20 tonnes of paper from a paper mill:

  • Produces 17,770 kilograms of greenhouse gases a month contributing to climate change;
  • Destroys 423 trees a month;
  • Uses up to 299,880 BTUs of energy a month;
  • Creates 680,741 litres of wastewater per month – that’s one and a half 25 metre swimming pools full.

To put a small print shop’s impact in perspective, the pulp and paper industry is the third largest industrial polluter of air, water and land in both Canada and the United States. All calculations were done by Green Printer’s team via its science-backed environmental calculator at greenprinteronline.com from sources at the Environmental Protection Agency (EPA) and Environmental Defense.

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Green Printer (GP) is the only printing company in North America that calculates and prints your organization’s environmental ‘savings’ via its Eco Calculator (trees, BTUs of energy, gallons on wastewater and more) on the back of every paper product you show your customers. Pretty nifty.